Jil Sander

For the activation, OTB presents an in-store screening of its School of Craftsmanship 2026—an immersive look inside the Group’s educational initiative dedicated to preserving and evolving artisanal excellence. Through the voices of past participants, the film traces a journey shaped by passion, discipline, and creative development. From their first experiences within the academy to their growth as professionals, each story reflects the values and identity cultivated within OTB. Craftsmanship lives through those who learn it - step inside their world.